• #Ask8now – Internet Marketing Terms Explained Part 1
    Here’s a #list of #terms with #simple #definitions
    to help you navigate the #internetmarketing landscape.

    Internet Marketing Terms Explained Part 1

    Internet marketing terms can be quite confusing especially to anyone new to marketing their local business online. Here’s a list of terms with simple definitions to help you navigate the internet marketing landscape.

    Above the Fold: This refers to the visible part of a webpage once it appears on the screen.

    Affiliate: This is an online sales person who promotes a merchants products, services and marketing programs in exchange for a commission. The commission can be based on sales or leads.

    Affiliate Network: A company that connects affiliates with affiliate merchants and handles the administrative functions such as registration, payments, and tracking.

    Autoresponder: Software that automates your email functions, automatically sending emails for you. It forms an essential part of email marketing.

    Banner Ad: an ad that is in the form of a graphic image.

    Blog: an online journal that is updated by ‘blogging’. Blogs are now commonly used as websites due to their ease of use.

    Browser: A program that help you access information on the Internet. Popular ones include Mozilla Firefox, Internet Explorer, and Safari

    Click-Through: When a user clicks on a link and arrives at a Web site.

    Click-Through Ratio (CTR): Percentage of visitors who click through to a merchant’s Web site.

    Clickbank: a popular affiliate network that is mostly handles distribution of digital information products and acts as a payment processor for many merchants e-commerce transactions

    Conversion: When a visitor to a site completes a desired action like signing up or purchasing a product.

    Conversion Rate: shows the ratio of conversions to the number of visitors who visited your site, expressed as a percentage.

    Cost per Acquisition (CPA): the cost of acquiring a conversion

    Cost per Click (CPC): the cost an advertiser pays each time a visitor clicks on a link.

    Cost Per Thousand (CPM): the cost an advertiser pays each time an ad is displayed 1000 times.

    Domain Name: a website address. Also known as URL.

    EPC: this is a calculation of your average earnings for every 100 clicks on your buying link

    Look out for the continuation of this list in Part 2 of this article.

    If you’re ready to have high-performing, high-yielding paid search management campaigns that
    exceed your expectations, we’re ready to over-deliver.


    Get a FREE Consultation
    Join our FB Group : Ask8 About Digital Marketing
    or CALL 516-699-ask8 (2758)


    Social Media Branding

    Subscribe To Our Newsletter

    Subscribe To Our Newsletter

    Join our mailing list to receive the latest news and updates from our team.  As an Added Bonus We will Send you a free report. 

    You have Successfully Subscribed!